Free ONLINE Classifieds

Free online classifieds are best source to reach on line customers. There are some popular free online classified sites. They are famous in a niche segment. Take sulekha.com it is reasoably popular in India, especially in south India. I wanted to test the response in local classified. I placed 2 ads. in free online ads.

1. Flat for sale
2. Computers on easy installments.

I got good response for both ads. I got around 15 enquires from both ads. This is very good response compared to newspaper classifieds, where the readership is limited to the city and it is for 1 day period and will cost money. Tryout free calssifieds there are more than 20 popular sites, just place ad, it cost nothing and certainly you will get good response.

Mobile Promotions on autorickshaws

I found a very interesting and low cost promotion activity in Hyderabad. There are more than 1 lakh 3 wheeler autorickshaws ( Taxis ) in the city. On an average each taxi travel more than 100 KM on the busy roads of the city. A well designed 400 cm * 300 cm poster can be easily pasted on the backside of the auto and charges are so low just Rs. 50 i.e 1$ a month. For 100$ or Rs. 5000 one can promote their products on 100 taxis almost covering entire city, which is having a population of more than 7 millions. If one has to put a ad on a huge billboard it will cost more than Rs. 20000 a month and it will be located at one place and visblility is limited. A very low cost marketing and promotion tool for every one to try. one can contact synergyebiz@yahoo.com for promoting on taxis.

SMS Promotions

SMS promotions are very effective. If you have the correct customer database it will be very cost effective. It will reach the correct audience. Normally 160 characters messages are allowed. Each message cost only 10 to 20 % of the normal call rate. There is no resistance from the customer and customer can view the message at his convenience and normally they keep the messages till the message box is full. It is very effective especially for announcements, product launches, discount sales. we can reach lakhs of customers within minutes. SMS promotions are must for todays markets.

Online Presence

Printing and distributing multi colour brochurs to promote business is very costly. Especially if one is dealing in electronic goods, where prices and models keep changing regularly and they are to be updated. Web pages provide easy solution. Just publish your brouchur, Price lists and mail the link to your prospective customers. Any one need information about your company or products you sell just they can get all details online from any place, no need of sending brouchurs.

Low Cost Marketing

Welcome to my Blog on Low Csot Marketing. You will find Tips and articles for Low cost marketing. This will be useful mailnly for Not for Profit Organisations, Small and Medium Business establishments who cannot afford to have a costly marketing setup and where the entreprenuer him self has to market the products. Keep visiting for more updates.